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Review and approval

How a draft moves from written to published, and the emails approvers get along the way.

Page actions

Nothing publishes until it is approved. That is the loop Mark is built around: draft, in review, approved, scheduled, published — or changes requested and back to draft. By default a person approves each post. A channel whose Approval policy is Auto approves posts with no claim flags on its own. See Connect social accounts.

A draft that cites an unconfirmed claim gets flagged, and the flag blocks approval until someone confirms the source. It gets better with each review and approval.

Who reviews depends on the workspace. In a client's tenant, that client is the approver — the UI names them (Waiting on Verdella), not a generic pending state.

Emails approvers get

Mark emails workspace members when a post in review needs attention. Each post in an email has a Review post button that opens its review page.

  • Posts waiting for review is a daily digest. It names the workspace, how many posts are in review, and how many are due within 24 hours. Each card shows the post's title, a short preview, the channel, the scheduled time (or No time set), and a Review post button. Image posts include a thumbnail. Posts due within 24 hours are marked on the card. If more than ten posts are waiting, the rest are a link to Posts. A refresh of a live page has a Refresh of a live page label next to the channel, and the line that says why Mark queued it in place of the preview and the time. See Refreshes of live pages.
  • A post needs your review covers one post that's due within 24 hours. Some workspaces get this in place of the daily digest.
  • A post missed its scheduled time means the post was still in review when its time passed, so it didn't publish. Open it to decide what happens next. A refresh of a live page is never reported as missed. It stays in review until someone decides.
  • Publish this LinkedIn Article now comes when an approved LinkedIn Article's time arrives. Mark doesn't post Articles, so it links to the panel where you copy it into LinkedIn. See Publish LinkedIn Articles.

The member who submitted a post doesn't get the digest or the due-soon email about it. A missed post emails every workspace member, including the person who submitted it. The LinkedIn Article reminder goes to every admin and the member who submitted the Article.

Weekly brief

Every Monday at about 8 AM in the workspace timezone, Mark emails each workspace member a brief called Your week at followed by the workspace name. It has up to five sections, and a section with nothing to show is left out:

  • Waiting on you lists the posts in review, the same posts and count as Posts > Needs review. Each card has a Review post button, and Review posts opens the queue. If more than ten posts are waiting, the rest are a link. A refresh of a live page has the same Refresh of a live page label and reason line as in the daily digest.
  • Coming up lists the approved and scheduled posts going out in the 7 days after the brief, with a count like "5 posts go out in the next 7 days. 1 needs you to publish it by hand." Posts you publish by hand, like LinkedIn Articles, come first with a Publish manually label. If more than ten are coming up, See all opens the Calendar. A week with nothing scheduled says so.
  • Search shows clicks and impressions for the last 7 days of settled Search Console data against the 7 days before, with the change in percent. Under them are up to five tracked keywords that moved in the latest rank check, up, down or new to the top 100. The section needs a connected Search Console property.
  • AI answers shows the priority market's latest weekly check: for each AI assistant, how many answers named you and how many cited your site, your share of voice against tracked competitors, and how many wrong answers were flagged that week, with the first one quoted.
  • Next actions suggests up to three things to do: correct a new wrong answer, write a post for a search you almost rank for, or write an answer page for a buyer question that has none. These are suggestions only. Nothing is published without your approval.

When nothing is waiting, nothing is coming up, and there is no data to show, no brief goes out that week.

The brief is on for everyone by default. To stop it, open Settings > Notifications and turn off Weekly brief. That stops it for you in this workspace only, from the next Monday. Turn it back on the same way. AI agents can read the same brief with get_weekly_brief.

Last updated Oct 27, 2026

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