# Docs

- [Overview](/docs): What Mark is and who it serves today.
- [Capture leads and subscribers](/docs/capture-leads): The request and response contract for POST /leads and POST /subscribe, the two endpoints a tenant's site form posts to.
- [Check site readiness](/docs/check-site-readiness): See what stops AI answer engines from reading one of your websites, and scan it again after you fix something.
- [Connect social accounts](/docs/connect-social-accounts): Connect Instagram, X, Facebook, LinkedIn, TikTok, Pinterest, and YouTube to Mark from Channels, what each platform asks of you, what each card's status means, and the publishing rules for each channel.
- [Create and assign angles](/docs/create-and-assign-angles): Add an angle for a persona and pillar, keep it active or retire it, and pick it on a draft post.
- [Create and submit a post](/docs/create-and-submit-a-post): Start a draft for a channel, write the body, attach media, set a time, and send it to review.
- [Read the Home Google cards](/docs/home-google-cards): Read the Organic search, Website activity, and SEO exceptions cards on Home, see why they skip the newest days, and fix a card that shows no numbers.
- [Inspect a URL](/docs/inspect-a-url): Check whether Google has indexed one page of your site, and see what blocks it if not.
- [Install the site tag](/docs/install-the-site-tag): One script tag that runs analytics through Mark's domain and reports when your existing lead form is submitted, so Mark can attribute it.
- [Manage assets](/docs/manage-assets): Upload images and video, find any file in your workspace, and rename or delete the ones you uploaded.
- [Manage websites](/docs/manage-websites): Switch between the websites Mark tracks, add one, pick the primary one, copy each site's snippet, and set how each site captures its lead form.
- [MCP server](/docs/mcp): Query these docs from Claude, ChatGPT, or another MCP client.
- [Read Performance](/docs/read-performance): Pick a date range and market, then read Google Search clicks and queries and how each pillar's social posts did.
- [Research and save keywords](/docs/research-and-save-keywords): Get keyword ideas from a few seed terms, save the ones you want, check who ranks for them, then filter, tag, remove, and track them for rank checks, and add buyer questions from People Also Ask.
- [Research a competitor's domain and your backlinks](/docs/research-competitors): Look up what a competitor's domain ranks for, save its keywords, drill into its top pages, and see who links to your own site.
- [Review and approve posts](/docs/review-and-approve-posts): Find the posts waiting for review, approve several at once, or open one post, check what will go out, and approve, request changes, or reject it.
- [Set KPI targets](/docs/set-kpi-targets): Save a monthly goal for each metric on the Targets page, change it, or delete it.
- [Set up posting slots](/docs/set-up-posting-slots): Set the weekly times each channel posts, on the Calendar, and change or remove them later.
- [Set up your brand, personas, pillars, and markets](/docs/set-up-your-strategy): Fill in and confirm your brand, then add the personas, pillars, and markets your posts build on.
- [Site audit](/docs/site-audit): Run an audit of a website or schedule one weekly, read its health score by category and its action plan, and work through its issues by check or by page.
- [Track AI assistant traffic](/docs/track-ai-assistant-traffic): Install the tracking file on a Next.js site, check that it works, and read which AI assistants fetch your pages.
- [Check your keyword rankings](/docs/track-keyword-rankings): See where each tracked keyword ranks in Google for your site, run a check, set a weekly schedule, and read a keyword's position history.
- [Use Mark from AI agents](/docs/use-mark-from-ai-agents): Connect Claude, ChatGPT, Grok, Cursor and other AI agents to your Mark workspace.
- [Use the calendar](/docs/use-the-calendar): Read your posts and posting slots by day, three days, or week, and move a post into an open slot.
- [Verify your site in Bing and use IndexNow](/docs/verify-in-bing-webmaster): Add your site to Bing Webmaster Tools by importing it from Google Search Console, then tell Bing about changed pages from Mark.
- Concepts
  - [Concepts](/docs/concepts): The mental model behind Mark — tenants, workspaces, and drafts.
  - [Review and approval](/docs/concepts/review-and-approval): How a draft moves from written to published, and the emails approvers get along the way.